About Ahimsa Rose

In 2021, I decided to become vegan. During my journey, I learnt that I need to do more than just eat vegan food to contribute towards protecting, respecting and being kinder to the world we live in. 

I love clothes like many and as a South Asian, especially Indo Western wear. Over the years, I've struggled to find Indo Western clothing which I enjoy wearing and is produced ethically and sustainably.

Ahimsa Rose was created with a mission to produce an Indo Western collection which aligns with our values and still makes you feel beautiful. You don't have to be vegan to wear our clothes but if you care about the world we live in and love Indo Western clothing too, join us on our journey to make a positive change to the fashion industry.


Together we can embrace South Asian fashion without compromising on ethics and sustainability the best we can.

Meaning behind the name Ahimsa Rose

'Ahimsa' is a sanskrit word which means non violence, compassion and avoiding harm towards living creatures. We incorporate these principles by:

  • Not using any animal derived fabric, glues, ink, etc.
  • Using Global Organic Textile Standard (GOTS) certified and/or Fair Trade suppliers to ensure the safety of workers and the environment.
  • Using plastic free fabric and packaging to reduce environmental pollution and waste.
  • Manufacturing and clothes sampling in the UK to reduce the carbon footprint.
  • Being part of the plant a tree initiative to offset our carbon footprint alongside multiple other benefits. See our Sustainability and Ethics page for more.
'Rose' because we love roses! They're beautiful. Different colours represent something positive. We love that!

Let's be compassionate roses together!